Video production from aka ltd

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Pre Production

This is the process of preparing all the elements involved in producing a video. There are three parts in a production: Pre-production, Production and Post production. Pre production ends when the planning ends and the content starts being produced


The filming of a video.

Post Production

Editing the material that has been filmed. Adding music, voice overs, graphics and much more.


A series of hand drawn sketches produced by a specialist artist used to illustrate how the programme will look and how the shoot will progress.


Electronic News Gathering.


This is a small tape based standard definition Digital Video format, still very occasionally used. Although it is said to be broadcast quality, the resolution is not high enough for high end production. Its very good for Vox Pops or fly on the wall type work though.

DV Cam

A format similar to DV, but uses a slightly higher quality tape stock and will give slightly better definition. Generally this will be shot on a slightly bigger camera such as a Sony DSR500. Also slightly more time consuming to process.


A much high definition version of DV which can provide great results. Normally shot on a sony HDV Z1. This is also a compact format.

Digi Beta

This is a standard definition format. Tape based but provides relatively high quality and still occasionally used.


A format providing high end HD results.


A video enabled Canon 5d stills camera. Shoots very high quality pictures using a 35mm sensor, it also records audio, but is not a high enough quality to use. Recording audio which require some additional equipment used by the sound recordist.


Nearly all cameras are HD today and most produce work in a digital file format.


8mm, 16mm and 38mm formats, film has always been the most expensive and highest quality format. Normally used for commercials, movies and some high end broadcast and corporate work. Detailed pre production and planning is required and film processing itself is also more complicated, but the extra effort and cost can be rewarded by some stunning results.


Blank tapes or film for use on a shoot or edit. Used also for mastering and additional copies.


The process of recording and giving each shot on a tape a start and finish time code of file number. This is made available for use throughout the edit. Invaluable to the editor.

Aspect Ratio

Aspect ratio is the width to height dimensions of the picture. The two most popular are 16:9 and 4:3. Old TV sets are 4:3 ie 4 units wide and 3 units high. Nearly all new TVs are 16:9 (wide screen) 16 units wide and 9 units high. This is particularly important as the finished programme may be used on a web site and shown on computer screens (4:3) or on a wide screen TV (16:9). Also 4:3 is still used on the continent.  There are other ratios which are normally used for film and are described as a ratio to 1 ie 2.35:1 (feature film) or 1.66:1 (most Disney cartoons).

Boom Mic

The microphone with a fluffy cover on it on the end of a long pole. Usually requires a “boom op”

Radio Mic

Usually a small tie clip mike attached to a radio transmitter with a receiver connected to a camera or sound mixer.

Tie Clip Mic

A tie clip mic or “Lavalier” mic is a small microphone that is clipped to a tie/lapel/shirt of a presenter. It can be hidden when used for a drama. It can also be a wired to a radio mike, or hard wired to a sound mixer.

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